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How to Sell Designer Clothes Online

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model wearing designer clothes
Model wearing designer clothes

As someone interested in fashion, you've probably looked into sustainable shopping practices and thought about purchasing pre-worn and pre-owned designer items. There's nothing more sustainable than avoiding newly made and manufactured clothing, shoes, and accessories by exploring the resale market.

You can find tons of quality items - made with high-quality materials like leather, cashmere, or wool - by searching for designer clothes online. Even better, you can find pre-owned designers from coveted labels like Alexander McQueen, Balmain, Balenciaga, and more.

Maybe you've thought about reselling designer clothes that don't see enough wear in your closet. If you're about to perform an audit of your wardrobe, setting aside a few key pieces for resale may give you room to buy more items and put a bit of cash in your pocket.

Read through to learn more about selling designer clothes online. We'll give you some ideas, tips, tricks, and insider info on how reselling designer clothes can be easy and fun to do.

Carefully Consider Your Closet

The first step to entering the world of designer reselling is taking inventory of your closet. You should go through each piece you own - whether it's skirts, jackets, boots, or bags - and think about how often they're worn. If you find yourself reaching for an item less and less, it might be time to let it go. Either think about how you could style it or consider putting it on a reselling platform. Separate these less-worn pieces into piles.

You might have an item or two that needs to be altered or fixed. If this is the case, put them in a separate pile. The rest of your designer clothes can be set aside for reselling.

visvim natural dye skagway shoes
Visvim natural dye skagway shoes

Think About What's in Demand

Many designer pieces are timeless, but every so often, certain cuts, brands, and fabrics will become very popular. When you see that popularity corresponds with an item you want to try reselling, that's the perfect time to resell designer clothes.

On this platform, you can also track pieces that people are interested in and reach out to buyers directly. The bid feature allows you to see who “Wants to Buy” specific pieces. You can secure more sales by reaching out to clients who are already interested in your items.

In recent years, pre-owned Louis Vuitton travel bags and duffels have sold for good prices. Vintage leather jackets in blazer cuts have done well, too. If you see an item you own getting a lot of attention, think about putting it on the market.

Use a High-Quality Camera

Selling designer clothes online can be done a lot quicker with high-quality photos. When people search for pre-worn designer items, they want to see their potential purchase in lots of natural light and know how the color will look in person. It's easy to show and display your designer piece when you take good photos with a quality camera.

Whether you need to borrow a camera from a friend or you have one of your own, reselling designer clothes will be super simple when you provide customers with the right presentation. Many smartphones have incredible cameras built in, which makes capturing images of your pieces even more convenient. You'll find that with the right photos, the sales will come to you in no time.

Include a Detailed Description

Just as customers want to see your items in natural light with good photos, they also want to read an accurate and detailed description of the item they're viewing before they buy. It's additionally important to describe the condition the piece is in.

For example, if you're reselling designer clothes like jeans, you'll want to talk about any visible wear in the knees or thighs, or if they've had to be repaired in the past. Suits have great resale value, but you'll need to describe any discoloring, issues with buttons, or loose threads. Honesty is the best policy, and if you have designer clothes in perfect condition, you'll find selling designer clothes online a piece of cake.

REVERSIBLE allows you to utilize what is already in their database as an easy and quick starting point. If a product is already hosted on the website you can simply create an “ask” price instead of starting from scratch.

Patented Measurable™ technology makes it easy for you to upload the precise measurements of your garments just by taking a simple picture and all without using a measuring tape. Once your images are uploaded customers can tap on the image to view the width or length of any piece you post.

Determine the Right Price

Making your items enticing to your customer is an important part of successfully reselling designer clothes. This includes the price you set your items at. Of course, you want to sell your clothing for a fair price that benefits both you and your customer. If you set your price too low, you won't receive the best value for your item. If you set the price too high, you risk not finding any customers.

One tip is to search for similar items being sold online and see what price those sellers are listing. Choose a price within that ballpark, and you're good to go.

On this platform, you can access the price history of specific pieces. Knowing the trends, and the ups and downs of a shirt or a bag, will help you determine how much you can charge for your piece.

Join REVERSIBLE's Fashion Community

When you decide to start reselling designer clothes online, consider REVERSIBLE for your resale platform. Our Marketplace is a convenient and innovative way to auction your own designer and high-quality pieces with zero platform fees - unlike many other fashion platforms.

REVERSIBLE isn't just a resale platform - we're completely changing the way that people consume and shop for luxury brands and items. We have over 100,000 styles from tons of authorized retailers and help our members when reselling their designer clothes. We also have a Watchlist feature that allows you to easily and quickly track your preferred items in your size.

We're a community of fashion enthusiasts who are passionate about personal style, unique looks, and sustainability. Join our community for free and shop REVERSIBLE today.

picture of designer clothes online